User Centered Design- 15 steps to removing ego from your design process (ONLINE WORKSHOP)

User Centered Design- 15 steps to removing ego from your design process

Let's face it, most designs are conceived of by an individual or by teams with a bright idea and the best of intentions. We like to dream and in high-tech, we dream big. The problem is that most business and development teams are OUT OF TOUCH with their users. Designers even think their users are more capable than they really are, studies have shown. Most designs are ego-centered, not user-centered!

Ego-centered design means you think you are the user, and that means your design will be lacking in empathy. In this FREE online workshop, we will guide you through 15 key lessons for removing ego from your User-Centered Design process. We will share over two decades of award-winning UX strategies we use every day at Experience Dynamics working with the world's biggest brands.  

Note: Seats are limited, sign up today to experience this unique learning opportunity. Value of $499.00.

What you will get:

• A series of 3 online interactive webinars (3 hours total).
• An additional set of online vidoes that will clarify the goal of each technique. 
• A chance to practice the key techniques with an example project you will work on outside of class and online with other colleagues. 

Topics we will cover:

1. The 15 Core User Centered Design actions you need for success.
2. How User Centered Design works in Agile and Business teams
3. Turning around the business argument for UCD
4. Processes and practices for your Designers and Developers 
5. Decision-making with UCD, how to put the "user first"
6. Mistakes we've made and how to avoid them

Format: (not a view and snooze webinar)

• Online workshop (email lessons, online videos, live webinars and offline activities).
• Interactive, collaborative learning: Lots of quizzes, break-out discussions with colleagues and applied lessons from excercises you will do offline. 

Who should attend:
Developers, Designers, Content, Project Managers or anyone involved in implementation, design or strategy of digital experiences. 

Register Here