Usability Tips and Tricks for Beginners


Usability Engineering: Intro to usability, usability 101, usability best practices, usability tips and tricks

Usability Engineering Tips and Tricks for Beginners 
Usability is commonly thought of as the art and science of making things easy to use. What is behind the science of usability? How do we know when something is easy, easy to learn and satisfying? Why is usability so important for any product, website, software or web application (including Rich Internet Applications)? 

Usability involves a methodology, an approach and a set of techniques. Products that harness the secrets of usability engineering are better positioned for success. Why is this? What happens when product management includes usability, and what happens when usability is brushed over?. 

Join us as we explore the topic of usability, explaining the fundamentals of what usability is, why it’s important and how you can benefit from it. In this seminar we will share proven tricks from Cognitive Science and tested tips from the “usability trenches” for making products easy to use.

We will look at case studies and hard data on usability and its role in product management and development culture.

If you don’t know or think you know what usability is or if you want a simple way to explain usability to your boss or team, this seminar is for you.



  1. What is usability and why is it so important?
  2. What happens when you design websites, software and products that people love?; What happens when you don’t?
  3. 5 proven design tricks from Cognitive Science
  4. 5 tested tips for making products easy to use
  5. Q & A

Who should attend: 
Introductory level; for people new to usability; designers or managers of products, websites or software applications.

What You Get: 

What You Get:

  1. Unlimited Archive Access
  2. PDF Notes (PPT)
  3. Access to Trainer with any questions


Frank Spillers, MS (CEO, Founder & CXO)

Frank Spillers is a distinguished speaker, author, and internationally respected Senior UX practitioner and UX Master Trainer. He is a world expert in improving the design and user experience of products, services, and experiences across numerous industries and applications. A recognized leader in the field, Frank has successfully applied 22 years of advanced knowledge of UX and Human-Centered Design methodology in Fortune 500, non-profits, and corporate environments globally.

A recognized subject matter expert by the U.S. Department of Labor, Frank has developed new UX techniques for understanding user needs, assessing user experience, and conducting rapid design prototyping. Recently, he has contributed ground-breaking research on the impact of design and emotion. His current work has been profiled in leading industry publications including The Handbook of Task Analysis for Human-Computer Interaction, MarketingSherpa's Landing Page Handbook, and the book-- The Persona Lifecycle.

Before founding Experience Dynamics in 2001, Frank managed usability consulting for WebCriteria (now IBM Analytics) and worked with students of Dr. Donald Norman (the grandfather of Human-Centered Design) at Intuitive Design, a San Diego-based User-Centered Design consultancy. His current clients include Microsoft, Intel, IBM, Logitech, GE, Hewlett-Packard, KeyBank, Four Seasons, Chase,, and He has trained over 70,000 UX designers globally and continues to teach through his mentoring group:

Frank received his Master's in Cognitive Science (MS) from Birmingham University, UK in the user experience of virtual reality with an emphasis on collaborative virtual environments.

Email Frank

Who’s Attending our Training?

American Airlines
American Express
Blue Cross Blue Shield
Business Objects
Calvin Klein
Capital Group Companies
Capital One
Drexel University
EMC Corp
GE Healthcare
Geico Insurance
Hartford Insurance
Hilton Hotels
Hitachi Consulting
Home Depot
John Deere
Mentor Graphics
Providence Health System
Research In Motion
State Farm Insurance
State of Michigan
State of New York
Sun Microsystems
Tulalip Tribes
US Bank

Satisfaction Guarantee

We want you to be completely satisfied with our trainings and to be rewarded by each investment you make with us. Your satisfaction is ensured with our 365 day money back guarantee. If you are not completely happy with a training you purchase, you have the privilege of qualifying for a full refund, credit or replacement of the initial amount for a period of 365 days after the date of purchase.

Others Who Attend Say...

“The "hands-on" material was great. Frank provided us with tools to empower us regarding usability. I see myself using the information I learned on all future projects. Frank was very knowledgeable and was particularly tuned into interesting statistical data regarding banking usability issues.”
— KeyBank