Summary:
Welcome to a 60-minute video recording of an insightful webinar hosted by Frank Spillers, the Chief Experience Officer at Experience Dynamics. Learn e-commerce usability, best practices, and user experience strategies to boost conversions and drive growth. With a focus on key topics such as shopping cart abandonment, mobile commerce (m-commerce), and content usability, this webinar provides a comprehensive guide to enhancing your e-commerce UX opportunities.
Keywords:
E-commerce usability, E-commerce best practices, E-commerce UX, Shopping cart abandonment, E-commerce social UX, Mobile e-commerce, E-commerce content usability
Agenda: 18 Musts for E-Commerce Usability:
1. E-commerce today; E-commerce tomorrow
- Explore the evolving landscape of ecommerce, highlighting shifts and stagnations.
- Identify the challenges and opportunities presented by the current ecommerce environment.
- Gain insights into the emerging trends that are shaping the future of ecommerce.
2. 18 usability musts for e-commerce
- Dive deep into a comprehensive list of 18 essential usability practices.
- Learn from the amalgamation of research, client studies, and industry best practices.
- Understand how to implement these usability musts to overcome conversion hurdles and improve user experience.
3. Trends we think you should test
- Discover innovative strategies and trends that can invigorate your e-commerce strategies.
- Uncover potential solutions to common issues like shopping cart abandonment and low conversions.
- Explore the intersection of user behavior, design, and technology to optimize conversions.
4. Conversion optimization
- Master the art of conversion optimization to enhance your bottom line.
- Learn how to create an ecosystem that encourages seamless shopping experiences and boosts conversions.
- Understand the significance of content, navigation, product page layouts, and category pages in driving conversions.
Key Takeaways:
By the end of this webinar, you will have gained valuable insights into the following:
- Current challenges and opportunities in the e-commerce landscape.
- Proven usability best practices to enhance user experience and conversions.
- Emerging trends and strategies to test in your e-commerce platform.
- Conversion optimization techniques for boosting your bottom line.
Who Should Attend:
- E-commerce professionals and business owners seeking to enhance their online platforms.
- UX/UI designers looking to optimize the user experience of e-commerce websites.
- Marketing professionals interested in understanding the latest trends in e-commerce conversion optimization.
Don’t miss this opportunity to gain a competitive edge in the ever-evolving world of e-commerce. Register now to secure your spot in this enlightening webinar session.
To learn more, request our E-commerce Conversion Training
About your Speaker:
Frank Spillers is the founder and Chief Experience Officer of Experience Dynamics, a leading UX consulting firm with Fortune 500 clients around the world. For over 20 years, Frank has been an internationally respected speaker, author, Senior UX practitioner, and UX Master Trainer. He is a world expert in improving the design and user experience of websites, web applications, VR/AR and mobile apps and services.
