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Usability Design Research |
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1-800-978-9183 |
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Experience Dynamics is a Portland, Oregon based usability consulting firm providing usability design research.
Fun usability tees
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Did you know?70% of software buyers rate user adoption as more important then features or functionality. What users think and say they will do in focus groups and what they actually do in usability tests often differs. Companies focused on customer-experience design outperformed the S&P 500 by a 10-to-1margin. More experienced usability practitioners tend to discover more problems in an expert review than less experienced practitioners. Users spend almost 40% of their computer facing trying to get things to work or work better. Users know where advertisements are and have learned to avoid them. Well written copy has significant implications for user satisfaction and effective message distribution. Design is a key determinant to building on-line trust with consumers. Users pay attention to what they are paying attention to. Sometimes things that are quite obvious to the designer are invisible to the viewer/users. |